Jitu Mehta

Jitu Mehta is a seasoned management consultant with an impressive track record of creating value across diverse industries. With a career spanning over three decades, Jitu spent 31 years at Hindustan Lever Ltd., culminating in his role as Executive Director. He went on to serve as President at Spencer’s Retail Limited and later as Group President at Katra Group. Since 2009, Jitu has been the Founder Chairman of Valueveda, a specialized consultancy firm focusing on FMCG, retail, agro products, and healthcare.

With deep expertise in business strategy, innovation, M&A, and international operations, Jitu is a trusted adviser for entrepreneurs, mid-career professionals, and senior executives navigating complex business challenges, including turnaround situations. His skills in executive coaching, restructuring, and profitable growth strategies position him to offer valuable insights to individuals and start-ups striving for sustainable success and strategic growth.